Have you ever thought what a huge advantage you’d have if you could tap into the thought-processes and techniques of a proven, successful entrepreneur? You can now, with this new guide to build a super-profitable business by an entrepreneur who has taken three businesses of his own from zero to multi-million pound ventures.

You will learn how to skyrocket your profits – in a treasure trove of a book crammed full of time-tested strategies and techniques to help you to get more customers, get more out of your customeand to keep them coming back for more. This really is the ultimate, hands-on, ‘painting by numbers’ guide to help you achieve rapid business success.

This book gives you countless proven, powerful and profitable ways to build your bottom line profits faster, quicker and easier than you ever thought possible. Unlike many business and marketing books, this has been written by a real ‘been there, done that’ business-building professional. He shares powerful, turn-key, almost foolproof methods to grow your business by accelerating your sales, turnover and profits using little known, covert and ‘insider’ techniques. He shows why having a good product or service simply isn’t enough to guarantee success. And why too much competition doesn’t matter – in fact it positively helps.

Out of the Box Marketing is exactly what the title suggests…imaginative marketing and business strategies that will line your pockets and leave your competition at the starting gate.

This uniquely useful dictionary provides over 2,000 encyclopaedic marketing-related definitions. Its coverage of marketing disciplines includes:

• marketing communications;

• the media;

• advertising;

• public relations;

• sales promotion;

• corporate communications;

• the Internet.

Written in clear, unambiguous English, this uniquely useful dictionary provides accurate descriptions of the techniques, practices, terminology and jargon used in marketing and marketing-related areas.

The International Dictionary of Marketing offedefinitions of everyday marketing terms and jargon, plus in-depth explanations of marketing practices and procedures. This approach includes detailed observations and comments, making it an essential and practical – guide for experienced professionls as well as for trainees and students.