THE LEAN STARTUP

By (author)ERIC RIES

 1,695

THE INTERNATIONAL BESTSELLING SENSATION

Most new businesses fail. But most of those failures are preventable.

The Lean Startup is the approach to business that’s being adopted around the world. It is changing the way companies are built and new products are launched.

The Lean Startup is about learning what your customers really want. It’s about testing your vision continuously, adapting and adjusting before it’s too late.

Now is the time to think Lean.

The Lean Startup changes everything – Harvard Business Review
ISBN: 9780670921607
Publisher: PORTFOLIO PENGUIN
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Author: ERIC RIES

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SKU: 9780670921607
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Weight 0.28 kg
ISBN

9780670921607

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Publication Date

2011

Pages

320

Author

Author Description

Eric Ries is an entrepreneur and the author of the international bestseller The Lean Startup, which has sold over one million copies and has been translated into over thirty languages. He has founded a number of startups including IMVU, where he served as CTO, and he has advised on business and product strategy for startups, venture capital firms, and large companies, including General Electric, where he partnered to create the FastWorks program. Eric has served as an Entrepreneur-in-Residence at Harvard Business School, IDEO, and Pivotal and he is the founder and CEO of the Long-Term Stock Exchange.

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