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TRAGETING FOR SUCCESS
ISBN: 9780077077660
Publisher: MCGRAW HILL
Subtitle: A GUIDE TO NEW TECHNIQUES FOR MEASUREMENT AND ANALYSIS IN DA
TABASE AND DIRECT RESPONSE MARKETING
Author: JOHN OZIMEK
ISBN: 9780077077660
Publisher: MCGRAW HILL
Subtitle: A GUIDE TO NEW TECHNIQUES FOR MEASUREMENT AND ANALYSIS IN DA
TABASE AND DIRECT RESPONSE MARKETING
Author: JOHN OZIMEK