Today’s market watchers have increasingly come to rely on the opinions of brokerage firm analysts. But in this revealing book, Benjamin Cole explains why relying too heavily on what they say often isn’t the best course of action. He demonstrates the economics of the brokerage business and how securities analysts today put the interests of the firm ahead of the interests of investors.
ISBN: 1576600831
Publisher: BLOOMBERG PRESS
Subtitle: HOW ANALYSTS SELL YOU DOWN THE RIVER
Author: BENJAMIN M. COL